Browsing UiS Brage by Author "Skeiseid, Heidi Victoria"
Now showing items 1-8 of 8
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Facebook som markedsføringskanal før versus gjennom Covid-19 - en studie av tre hoteller
Gravdal, Anne Sofie.; Hærem Wesnes, Hanne; Waaland, Lene (Bachelor thesis, 2022)Formålet med denne oppgaven er at den skal gjennom en studie av tre hoteller, gi svar på problemstillingen; hvordan ble Facebook brukt som markedsføringskanal før versus gjennom Covid-19. Oppgaven skal ta utgangspunkt i ... -
Facebook som markedsføringskanal Før vs. gjennom Covid-19 - en studie av tre hoteller
Waaland, Lene; Gravdal, Anne Sofie; Hærem Wesnes. (Bachelor thesis, 2022)Formålet med denne oppgaven er at den skal gjennom en studie av tre hoteller, gi svar på problemstillingen; hvordan ble Facebook brukt som markedsføringskanal før versus gjennom Covid-19. Oppgaven skal ta utgangspunkt i ... -
How to start a Focus Group: Using cartoons in adult focus groups to discuss consumers feedback expectations in food service settings.
Myrnes-Hansen, Kai Victor; Skeiseid, Heidi Victoria (Peer reviewed; Journal article, 2022)This article tests a novel method for starting focus groups quickly while ensuring that respondents understand the topic of interest for the study. To kick start the focus groups, a cartoon style illustration was ... -
The importance of technology for young visitors at heritage sites
Valiyeva, Sagida (Masteroppgave/UIS-SV-NHS/2020;, Master thesis, 2020-08-31)This study seeks to describe the topic of visitor experience at heritage sites by investigating how different on-site factors are being perceived by the visitors. As a replication and extension of a similar study carried ... -
Lojalitetsprogram; Veien til en lojal kundebase i hotellbransjen
Eriksen, Simen; Gunnestad, Mari Kristine; Jakobsen, Simon Karspersen (Bachelor thesis, 2022)Bacheloroppgaven kommer som et resultat etter tre år på Universitet i Stavanger, Norsk Hotellhøyskole. Kandidatene har valgt å sette søkelys på lojalitetsprogram, og skal derfor besvare en problemstilling som ser på hvorvidt ... -
Motivating Sustainable Change in Tourism Behavior: The First- and Third-Person Effects of Hard and Soft Messages
Skeiseid, Heidi Victoria; Derdowski, Lukasz Andrzej; Grahn, Åsa Helen; Hansen, Håvard (Peer reviewed; Journal article, 2019)Educating and changing consumers´ attitudes towards sustainable and more environmentally friendly holiday choices is often seen as a key challenge for the tourism industry. The primary objective of this study is, therefore, ... -
The New Ecological Paradigm, Pro-Environmental Behaviour, and the Moderating Effects of Locus of Control and Self-Construal.
Derdowski, Lukasz Andrzej; Grahn, Åsa Helen; Hansen, Håvard; Skeiseid, Heidi Victoria (Peer reviewed; Journal article, 2020-09)Acquiring a better understanding of what drives pro-environmental and sustainable behaviour is important for both researchers and practitioners alike. The purpose of this paper is to explore the moderating role of locus ... -
Sportswashing: exploiting sports to clean the dirty laundry
Bergkvist, Lars; Skeiseid, Heidi Victoria (Peer reviewed; Journal article, 2024-02)portswashing became a current media topic in the run-up to and during the Qatar 2022 Men’s FIFA World Cup. However, there is no consensus on what the term means, and there is limited research on the effects of sportswashing. ...