Blar i UiS Brage på forfatter "Ebrahimi, Hannaneh"
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Powerful Content, Powerful Impact: Instagram Content Messaging, Engagement, and Visit Norway’s National Tourism Strategy
Ebrahimi, Hannaneh (Bachelor thesis, 2023)Customer engagement is repeated interactions between customers and organizations (Hollebeek, Glynn & Brodie, 2014). Content marketing is an essential element of digital marketing strategy (Hollebeek & Macky, 2018, p. 27) ...