Blar i Faculty of Social Sciences på forfatter "Ghorban Nejad, Shiva"
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Environmentally Motivated Travel Reduction: The Effects of Availability, Herding Bias, and Self-Monitoring
Ghorban Nejad, Shiva; Hansen, Håvard (Peer reviewed; Journal article, 2021-01)Asking consumers to consume less, or to travel less, does not necessarily make them do so and is, therefore, a key challenge for public policy-makers and green marketers. In this paper, we scrutinize the effect of intuitive ...