Browsing Vitenskapelige publikasjoner (UiS-HH) by Author "Ghazimatin, Elham"
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Mobilizing the Temporary Organization: The Governance Roles of Selection and Pricing
Ghazimatin, Elham; Mooi, Erik A.; Heide, Jan B. (Peer reviewed; Journal article, 2021-03)Many marketing transactions between buyers and suppliers involve short-term collaborations or so-called temporary organizations. Such organizations have considerable value-creation potential but also face challenges, as ...