| dc.description.abstract | This thesis is about software for automation scheduling employees - called Smart Planner (SP). It is based on an idea developed by one of the researchers, and the purpose is to offer an effective scheduling tool using artificial intelligence (AI). Additionally, AI is used to recreate human intelligence and is what sets SP apart from other planning tools along with the integration of other back-office tasks such as payroll, time management, accounting, etc.
This research thesis aims to elaborate on previous findings and investigate from Knowledge-based entrepreneurship course MØA 415 with permission of our course professor Tatiana Iakovleva (Appendix A), and expand it further. From previous findings, good foundations have been laid with an emphasis on researching the appropriate business model for the new software product called Smart Planner. The focus of this research is to attempt how to consolidate technical and market development into an orchestrated commercialization process targeting how Smart Planner creates value for the companies, employees, and its sustainability.
We have used primary and secondary data sources within research methods such as qualitative (observation and interviews) and quantitative (surveys) methods for answering the main research question and three sub-questions. This thesis represents the research through four interconnected sections that together expand on the conclusion. Each of these independent sections processes one of the sub-questions, respectively. Considering the nature of the study structure, this thesis combines traditional frameworks in parallel with the modern approach, in order to examine the research question in an appropriate way.
The results of this analysis show that Smart Planner can fill the gap that our potential customer has with their current software provider, which we found during our data research. Gap refers that Smart Planner has innovation potential to automatized all scheduling employees’ tasks. Additionally, findings show that comprehension of customer's behavior, along with the customer's joint effort, are conducted during the development of the business idea, it creates customer’s attachment to the company. We conclude that there is a market for SP and launching it with their innovation potential along with an appropriate business plan, which is presented in this paper, SP will capture the market value. | en_US |
