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Past, present, and future of green product innovation
(Peer reviewed; Journal article, 2021-07)Firms are under constant pressure from various governmental and nongovernmental agencies to switch from conventional environmentally polluting products to green product innovations (GPIs). However, the relevant research ... -
Unusual purchasing behavior during the early stages of the COVID-19 pandemic: The stimulus-organism-response approach
(Journal article; Peer reviewed, 2020-07)During the COVID-19 pandemic, unusual consumer behavior, such as hoarding toilet paper, was reported globally. We investigated this behavior when fears of consumer market disruptions started circulating, to capture human ...