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dc.contributor.advisorJensen, Øystein
dc.contributor.authorOrubu, Omaka Marie
dc.coverage.spatialLagos, Nigerianb_NO
dc.descriptionMaster's thesis in Culinary Leadership and Innovationnb_NO
dc.description.abstractA study of food festivals and how they have become an important part of the tourism landscape of several countries, using the case study method to highlight urban food festivals in Lagos, Nigeria and an analysis of Exhibitors’ benefits and motivation for participation. The study adopts a qualitative approach based on phone interviews with exhibitors at the event. The findings show that exhibitors participate majorly to bring an awareness to their brand and to profit from the large gathering of consumers at these events.nb_NO
dc.publisherUniversity of Stavanger, Norwaynb_NO
dc.subjectfood festivalsnb_NO
dc.subjectculinary leadershipnb_NO
dc.titleExhibitor Benefits at Urban Food Festivals in Lagos, Nigeria; A Case study of the Eat Drink Festival 2017nb_NO
dc.typeMaster thesisnb_NO
dc.subject.nsiVDP::Samfunnsvitenskap: 200::Økonomi: 210::Bedriftsøkonomi: 213nb_NO

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  • Studentoppgaver (SV-NHS) [306]
    Master- og bacheloroppgaver i International hotel and tourism leadership / serviceledelse

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