Browsing UiS Business school by Title
Now showing items 641-660 of 1324
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Influencer Marketing: The effect on consumers’ purchase intentions and perceived value
(Master thesis, 2021)Despite the growing interest in social media influencers and influencer marketing in recent years, there still exists elements to be explored to better understand how consumers are affected by the relatively new marketing ... -
Influencer Marketing: The role of consumers` perceived expertise, trust, and perceived value on consumers` Willingness to Pay.
(Master thesis, 2022)The growth of influencer marketing continues, and companies are in the process of understanding how valuable influencer marketing can be as part of their marketing strategy. Several studies have examined how consumers react ... -
Influencer Marketing:The role of consumers` perceived expertise, trust, and perceived value on consumers` Willingness to Pay
(Master thesis, 2022)The growth of influencer marketing continues, and companies are in the process of understanding how valuable influencer marketing can be as part of their marketing strategy. Several studies have examined how consumers react ... -
Informasjonsbehovet ved moderne kapitalmarkeder
(Master thesis, 2022)Informasjonsbehovet til moderne investorer har endret seg. Tradisjonelt sett har den finansielle informasjonen vært viktig for en investor. Ikke-finansiell informasjon, særlig vurderingen av bærekraft spiller nå også en ... -
Informasjonsbehovet ved moderne kapitalmarkeder
(Master thesis, 2022)Informasjonsbehovet til moderne investorer har endret seg. Tradisjonelt sett har den finansielle informasjonen vært viktig for en investor. Ikke-finansiell informasjon, særlig vurderingen av bærekraft spiller nå også en ... -
Information System Backsourcing – A review of the literature
(Masteroppgave/UIS-HH/2019;, Master thesis, 2019-06)Information systems backsourcing describes the transfer of previously outsourced activities, assets, or personnel back to the company. By doing this they achieve control and ownership of the previously outsourced activity. ... -
Informed trading in hybrid bond markets
(Journal article; Peer reviewed, 2018-07)I study the impact of pretrade transparency on trading activity in an environment where dealers, informed and uninformed alike, can choose between an electronic limit order book (LOB) and an over-the-counter (OTC) market. ... -
Innføring av grunnrenteskatt i havbruksnæringen medfører en stor endring for bedriften, hvordan påvirker ledelsen motivasjonen til de ansatte i denne prosessen?
(Bachelor thesis, 2023)Sammendrag: For å skrive en vellykket og engasjerende oppgave var det avgjørende for oss å finne et tema som både var interessant, dagsaktuelt og relevant for fremtiden. Lakseoppdrett har vært et tema som er blitt snakket ... -
Innføring av grunnrenteskatt i havbruksnæringen medfører en stor endring for bedriften, hvordan påvirker ledelsen motivasjonen til de ansatte i denne prosessen?
(Bachelor thesis, 2023)For å skrive en vellykket og engasjerende oppgave var det avgjørende for oss å finne et tema som både var interessant, dagsaktuelt og relevant for fremtiden. Lakseoppdrett har vært et tema som er blitt snakket om siden ... -
Innholdsanalyse av bærekraftsrapporter
(Master thesis, 2023)Den norske oppdrettsnæringen, som er landets nest største eksportsektor, står overfor betydelige miljøutfordringer som hemmer kan veksten. Helsen og velferden til fisk i næringen blir ikke tilstrekkelig ivaretatt, noe som ... -
Innholdsanalyse av bærekraftsrapporter
(Master thesis, 2023)Den norske oppdrettsnæringen, som er landets nest største eksportsektor, står overfor betydelige miljøutfordringer som hemmer kan veksten. Helsen og velferden til fisk i næringen blir ikke tilstrekkelig ivaretatt, noe som ... -
Innovasjonsatferd i krisetider. Innsikter fra norsk næringsliv.
(Peer reviewed; Journal article, 2022)Koronakrisen har medført store endringer for bedrifter over hele verden. Noen bedrifter har brukt innovasjon aktivt for å håndtere krisen. Nye utfordringer ble møtt med nye løsninger, mens andre i mindre grad responderte ... -
Innovasjonsinvasjon – og hvorfor det?
(Chapter, 2016)I dette essayet tar forfatterne opp fenomenet innovasjon. Hvordan og hvorfor det kan synes som om samfunnet og særlig offentlig sektor for tiden invaderes av krav om innovasjon. Innovasjon knyttes her særlig til følgende ... -
Innovating Responsibly—Challenges and Future Research Agendas
(Peer reviewed; Journal article, 2021)Innovation involves creating value from ideas, but this raises the question of for whom is the value created? Especially when there is growing recognition of global challenges such as poverty, inequality, aging population ... -
Innovation drivers at the firm level. An empirical study of the Norwegian seafood industry.
(Masteroppgave/UIS-HH/2018;, Master thesis, 2018-07-14)Innovation has consistently been identified as a key factor for the success of economic growth and firm performances. It is highly relevant to study and understand what drives innovation and how potential factors ... -
Innovation in Banking: An exploratory case study of SR-Bank with a focus on internal versus external innovation development.
(Master thesis, 2021)The purpose of this thesis is to answer the question What is most beneficial for SR-Bank; to invest in external innovation and start-ups, or to focus on internal innovation development? Or is it a combination of both?. ... -
Innovation in Banking: An exploratory case study of SR-Bank with a focus on internal versus external innovation development.
(Master thesis, 2021)The purpose of this thesis is to answer the question What is most beneficial for SR-Bank; to invest in external innovation and start-ups, or to focus on internal innovation devel- opment? Or is it a combination of both?. ... -
Innovation in Norwegian Law Firms
(Masteroppgave/UIS-HH/2019;, Master thesis, 2019-08-02)This thesis investigates innovation activities in Norwegian corporate law firms. The research is focused on law firms as knowledge intensive business services. Innovation in law firms is at a crossroads. Many law firms ... -
Innovation in the Norwegian aquaculture industry
(Peer reviewed; Journal article, 2022-11)Global aquaculture production has grown very rapidly in recent decades. This is largely due to a number of innovations that has increased the control with the production process and competitiveness. These innovations come ... -
Innovation in the Norwegian waste industry: “What do the waste indystry find important in order to increase the degree of robotics?”
(Masteroppgave/UIS-HH/2019;, Master thesis, 2019-06)Executive summary This thesis addresses what the Norwegian waste industry find important in order to increase the degree of robotics, by looking into the companies’ value chain. Therefore, we find it interesting to ...